Program AB17-SPT: MBA Sports Management

Program Objective:
The Sports Management MBA is designed for individuals aspiring to lead in the sports industry. The program covers the business aspects of sports, including marketing, sponsorship, and event management. Students will gain the skills to manage sports organizations, promote events, and support athletes’ careers.

Scope of Knowledge:

Sports Marketing and Sponsorship: Strategies for promoting sports teams and events.
Event Management: Planning and executing large-scale sports events.
Athlete Management: Contract negotiation and career planning for athletes.
Financial Management in Sports: Budgeting and financial planning for sports organizations.
Fan Engagement and Media Relations: Building strong fan bases and handling media interactions.

Potential Roles After Graduation: